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Marketing is activity that connects producers with customers. It may be B2B (business to business) marketing or B2C (business to consumer).
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the ...
Marketing research is the systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products and ...
A marketing channel consists of the people, organizations, and activities necessary to transfer the ownership of goods from the point of production to the ...