Marketing refers to the activities a company undertakes to promote the buying or selling of its products or services. Marketing includes advertising and ...

Guerrilla Marketing · Top Stocks · Below-the-Line Advertising · Product Line

A marketing strategy refers to a business's overall game plan to facilitate the buying and selling of its products or services. A marketing strategy ...

Marketing Plan · Marketing in Business · Value Proposition

Mobile marketing is any advertising activity that promotes products and services via mobile devices, such as tablets and smartphones. It makes use of ...

A marketing plan is an operational document that shows how an organization is planning to use advertising and outreach to target a specific market.

A marketing mix refers to a framework that uses the four Ps of product, price, placement, and promotion. This concept traces back to 1960, when marketing ...

Digital marketing is a means of promoting and selling products and services through the internet, mobile devices, social media, search engines, ...

Social Media Marketing (SMM) · Social Media · Affiliate Marketer: Definition

The 4 Ps are the key factors in marketing a product or service to consumers: product, price, place, and promotion. They are also known as a marketing mix.

Marketing Mix · The Rise of Holistic Marketing · Product Life Cycle Explained

Direct marketing is a strategy that relies on distributing a sales pitch to individual consumers. Mail, email, and texting are among the delivery systems.