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Dr. Philip Kotler defines marketing as “the science and art of exploring, creating, and delivering value to satisfy the needs of a target market at a profit. Marketing identifies unfulfilled needs and desires. It defines, measures and quantifies the size of the identified market and the profit potential.
Aug 19, 2016
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Marketing identifies unfulfilled needs and desires. It defines, measures and quantifies the size of the identified market and the profit potential. It pinpoints ...
Apr 17, 2022 · In 2012, Dr Philip Kotler defined marketing as “The science and art of exploring, creating, and delivering value to satisfy the needs of a ...
Philip Kotler defines marketing as “the science and art of exploring, creating and delivering value to satisfy the needs of a target market at a profit ...
The marketing concept rests on four pillars: target market, customer needs, integrated marketing and profitability. Distinctions between the Sales Concept and ...
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Marketing is the art of creating genuine value before your clients and helping them to improve. The keywords of Marketing are “Quality”, “Service” and “Value”.
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Oct 6, 2017 · Phillip Kotler's definition of marketing is below: “1) Marketing is the process by which an organization relates creatively, productively, ...