The selling concept is founded on the belief that customers will not purchase an adequate quantity of a product or service unless they are actively persuaded to do so. This concept assumes that customers tend to be resistant and need to be convinced to make a purchase.
Apr 18, 2023
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Dec 27, 2022 · A sales concept analyzes buying and selling effects to place the focus primarily on generating sales transactions.
Their aim is to sell what they make rather than make what the market wants. The Marketing Concept. This is a business philosophy that challenges the above three ...
A sales concept analyses buying and selling effects to place the focus primarily on generating sales transactions (Czinkota et al., 2021).
Selling concept is one of the ideologies in marketing like production concept, product concept, holistic concept etc.
Jun 6, 2023 · The selling concept assumes that we already have the products manufactured and we just have to find the right customer to sell to. Thus, there ...
Jul 28, 2020 · The selling concept is centered on the belief that you must convince a customer to buy a product through aggressive marketing of the benefits of ...
Oct 12, 2023 · Concept selling prioritizes a "win-win" approach to sales, recognizing that both the seller and the buyer have motivations and interests. The ...
Nov 30, 2022 · Conceptual selling is all about aligning those objectives to create a win-win scenario. How does this work? First, reps can't force themselves ...
Jan 23, 2023 · The selling concept takes an inside-out perspective. It starts with the factory, focuses on the company's existing products, and calls for ...